AJBMSS All Articles
Total Articles: 18
General Article
Article ID: CM2621101021
Understanding The Relationship of Greenwashing and Consumer Behavior: Case Study of the Airline Sector in the US
Volume 2 Issue 1 (2026)
Author :
Gilbert M. Talaue
👁 Views: 107
⬇ Downloads: 0
General Article
Article ID: CM2621101019
Designing Last-Mile Trust: Behavioural Nudges and Community Agents for First-Use Intention/Experience
Volume 2 Issue 1 (2026)
Author :
G. Prasanna Kumar*, Rajni Saluja
General Article
Article ID: CM2512101017
Green Human Resource Management: A Literature Review and Identifying Gaps
Volume 1 Issue 2 (2025)
Author :
Inegbedion Daniel*
DOI :
10.65080/ajbmss.v1i2.22
General Article
Article ID: CM2512101016
Talent Management Strategies and Their Role in Sustaining Operational Performance: An Analytical Study in the Ready-Made Clothing Factory in Najaf
Volume 1 Issue 2 (2025)
Author :
Mundher Abbas Shaalan*, Jassim Ali Hassan, Yousif Riyadh Mehmood and Huda Ameen Oleiwi
DOI :
10.65080/ajbmss.v1i2.37
General Article
Article ID: CM2512101015
Relationship of Internet Usage and Sociodemographic Profile of Selected Saudi College Students
Volume 1 Issue 2 (2025)
Author :
Gilbert M. Talaue*, Kalanther Ishaq and Tomasa Gilberta D. Bitanga
DOI :
10.65080/ajbmss.v1i2.29
General Article
Article ID: CM2512101014
Moderating Effect of Leadership Styles on the Relationship Between Employee Engagement and Performance Excellence in the Telecom Sector of Abu Dhabi
Volume 1 Issue 2 (2025)
Author :
Farhan Alvi*
DOI :
10.65080/ajbmss.v1i2.32
General Article
Article ID: CM2512101013
The Impact of Sustainable Infrastructure Development and Green Innovation on the Tourism Sector of KSA: The Role of Vision 2030 as an Intervening Variable
Volume 1 Issue 2 (2025)
Author :
Abdulmajeed Alqahtani*
DOI :
10.65080/ajbmss.v1i2.21
General Article
Article ID: CM2512101012
Determining the Impact of Intellectual and Human Capital on the Firm’s Value: A Case of the US Banking Sector
Volume 1 Issue 2 (2025)
Author :
Abu-Shariq*
DOI :
10.65080/ajbmss.v1i2.31
General Article
Article ID: CM2512101011
Impact of Leadership Style, Employee Motivation, and Organisational Culture on Employee Productivity in the Technology UK
Volume 1 Issue 2 (2025)
Author :
Kyle Salisbury*
DOI :
10.65080/ajbmss.v1i2.28
General Article
Article ID: CM2512101010
Examining Technological Adoption: A Preliminary Study of 5G and The Future of Radio in Indonesia
Volume 1 Issue 2 (2025)
Author :
Harliantara*, Bahar Öztürk
DOI :
10.65080/ajbmss.v1i2.20
General Article
Article ID: CM2512101009
Evaluating the Effectiveness of Zero Trust Architecture in Modern Enterprises: Moderating Role of Organisational Maturity
Volume 1 Issue 2 (2025)
Author :
Talha Sarfaraz*
DOI :
10.65080/dp4w1990
General Article
Article ID: CM2511101008
Medical Marketing: Bridging the Gap
Volume 1 Issue 1 (2025)
Author :
Keyaan Nanjwani*
DOI :
10.65080/t5neq314
General Article
Article ID: CM2511101007
The Influence of Machine Learning on Consumer Decision-Making Patterns in Germany: The Mediating Role of AI Recommendation Systems for Achieving Sales and Customer Satisfaction
Volume 1 Issue 1 (2025)
Author :
Hassan Ali*
DOI :
10.65080/c0nevs55
General Article
Article ID: CM2511101006
Role of Hybrid Models of Defi and Traditional Banking Systems in Improving the Profitability of European Banks: An Analysis of the Future Possibilities
Volume 1 Issue 1 (2025)
Author :
Abdullah Awadh Alotaibi*
DOI :
10.65080/nvdx4984
General Article
Article ID: CM2511101005
The Hybridity of Pattachitra Katha Media: The Folk-pop Art Narrative Tradition of Bengal
Volume 1 Issue 1 (2025)
Author :
Sreemoyee Majumder and Supriya Banerjee*
DOI :
10.65080/bk36he54
General Article
Article ID: CM2511101004
Assessing the Role of Vertical Farming in Managing the Net-Zero Supply Chain in Aerofarms: The Mediating Role of Supply Partner Collaboration
Volume 1 Issue 1 (2025)
Author :
Tarig Khidir Eltayeb* and Chaudhary Kashif Mahmood
DOI :
10.65080/hzvrh624
General Article
Article ID: CM2511101003
The Moderating Role of Content Creation Cost on the Relationship Between Generative Adversarial Network (GAN) Usage and Marketing Success in Content Marketing: Empirical Evidence from the Automotive Industry of the UK
Volume 1 Issue 1 (2025)
Author :
Chaudhary Kashif Mahmood*
DOI :
10.65080/2nz9tz75
General Article
Article ID: CM2511101002
The Dark Side of International Talent Management: Exploring the Negative Effect of Talent Repatriation on Multinational Enterprises Performance with the Meditating Role of Reverse Culture Shock
Volume 1 Issue 1 (2025)
Author :
Hoda Mahmoud AboAlsamh*
DOI :
10.65080/942npc70


















